000520

Plans and implements seasonal book publicity campaigns by coordinating activities and events with book reviewers, media sources, bookstores, and authors. Directs the creative development of publicity events and materials for print, broadcast, and other media sources. Represents Press and works with authors to prepare for and participate in publicity and marketing events. Analyzes media trends to promote University Press books. Maintains review database, develops a targeted review list for each book, prepares and distributes advance bound galleys and proofs. Coordinates activities with other University Press staff to promote book publication. Bachelor¿s degree and one year experience in publicity, trade or scholarly book marketing, or bookselling.